The Apple Way
(eAudiobook)

Grouping Information

Book Cover Information

Hoopla Extract Information

stdClass Object
(
    [year] => 2007
    [artist] => Jeffrey L. Cruikshank
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/mha_9781639290222_270.jpeg
    [titleId] => 14322624
    [isbn] => 9781639290222
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => The Apple Way
    [demo] => 
    [segments] => Array
        (
        )

    [duration] => 4h 25m 0s
    [children] => 
    [artists] => Array
        (
            [0] => stdClass Object
                (
                    [name] => Jeffrey L. Cruikshank
                    [artistFormal] => Cruikshank, Jeffrey L.
                    [relationship] => AUTHOR
                )

            [1] => stdClass Object
                (
                    [name] => Grover Gardner
                    [artistFormal] => Gardner, Grover
                    [relationship] => READER
                )

        )

    [genres] => Array
        (
            [0] => Business
        )

    [price] => 1.76
    [id] => 14322624
    [edited] => 
    [kind] => AUDIOBOOK
    [active] => 1
    [upc] => 
    [synopsis] => Reveals the master plan behind Apple's revolutionary business model.

The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own: Make the customer and the product king Balance manufacturing with delivery logistics Motivate and inspire people outside the company to do your marketing and public relations Invent new distribution channels Decide on your company image and stick to your guns Leapfrog the competition Learn from both successes and missteps.
    [url] => https://www.hoopladigital.com/title/14322624
    [pa] => 
    [publisher] => McGraw Hill-Ascent Audio
    [purchaseModel] => INSTANT
)